Marie-Claire Isaaman, CEO, Women in Games
Women make up 51% of the world’s population; approximately 50% of women play video games but only around 20% work in the games industry. Why don’t more women work in the sector or see it as a business to build or career choice? How can we encourage more girls and women to join the industry?
Three key areas are proving stubborn to shift: equality of rights – equality of opportunity – and the right to be free of bullying and harassment.
Worldwide, female and male equality is still too low
Only six countries in the world have equal legal rights for men and women. A recent report by the World Bank found that men and women are completely equal in just six countries! Belgium, Denmark, France, Latvia, Luxembourg and Sweden. This inhibits women’s ability – worldwide – to work, start businesses, make economical decisions that are best for them and their families.
The UK treasury reported female entrepreneurs’ businesses get 157 times less funding than their male counterparts. Women-only startups were given £32 million in 2017, where male-only teams received £5 billion. Women receive just 0.5% of venture capital funds. So, simply put, if you are a female and want to start a games company in the UK, currently you do not have the same opportunity as a man.
Abuse towards women in the games industry
In 2018, research led by Bryter, a market research and insights consultancy, surveyed 1,151 female gamers aged 16+. The results revealed the level of abuse women received from their male counterparts. The survey uncovered high levels of intimidation and abuse, with a third (33%) of female gamers saying they’ve been the victim of abuse or discrimination from male gamers. Of the female gamers who had experienced abuse or discrimination, 40% had been sent inappropriate content or messages from male gamers. This urgently needs to change.
We must support women in games and Esports
Our mission at Women in Games is to achieve full equality of opportunity and treatment for all women working, or wanting to work, in the games and Esports industries. This campaign represents the opportunity to highlight positive progression, while remaining aware of the challenges that still need addressing. Women in Games is committed to finding ways to work together with all areas of the sector to create an equal, diverse and inclusive games industry.
In 2012, the Creative Skillset Employment Census figures for the game industries recorded that representation of women was at 14%. Six years later, according to the 2018 IGDA Developer Satisfaction Survey (which presents a global picture), females made up 21% of industry, (2% as male to female transgender). So, progress is being made, but there is still far to go.
Across the sector, the conversation has amplified. There are more equality, diversity and inclusion advocacy groups, increased accountability, more inclusive studio cultures and diverse products emerging.
Positive female representation in the gaming sector
I was impressed by the diversity of content running throughout the GDC 2019 conference, particularly specific events such as: ‘Building a better world through gaming’, which was the theme of the Women in Gaming Rally. Helen Chiang, the studio head of Minecraft, gave the keynote address, which focused on ‘communities’ and the mantra that we are ‘stronger when working together’. Women in Games believes this too and we are active in engaging in exciting collaborations with industry, education and the research community.
About Women in Games:
Women in Games is a not-for-profit organisation founded in 2009. It provides encouragement, support and advocacy for women and girls throughout the game industries and educational pipeline, both nationally and internationally.
My top read for Spring 2019
Also, at GDC, Women in Games was celebrated at a 10-year Anniversary Party hosted by 2K, which included a book signing of Meagan Marie’s inspirational book, Women in Gaming:100 Professionals at Play. Books like these are so vital in providing understanding of career opportunities within the sector and highlighting exemplary role models.